Hockeysverige.se
The typical visitor is a big hockey- and sports-interested 30 year-old male living in a medium-sized city or in the metropolitan areas.
Do You Regurarly Buy Tickets to Sporting Events?
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Yes
62%
No
38%
Education
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Elementary School
7%
High School
44%
Trade School
10%
University/College (Max. 2 Years)
18%
University/College (Min. 2 Years)
21%
Occupation
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Employed
71%
Unemployed
6%
Retired
5%
Student
15%
Other
3%
Do You Subscribe to a TV and/or Streaming Service with Sports Content?
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Yes
63%
No
37%
Household Income/Year
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≤ 199,999 SEK
14%
200,000 - 399,999 SEK
29%
400,000 - 749,999 SEK
41%
750,000 - 999,999 SEK
12%
≥ 1,000,000 SEK
4%
During the following Year, Do You Plan to Buy a New and/or Renovate Your Current Home or Vacation House?
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Yes
30%
No
70%
During the following Year, Do You Plan to Travel Abroad for a Sporting Event?
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Yes
40%
No
60%
Do You Regularly Place Bets on Sports?
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Yes
40%
No
60%
Would You Consider Changing Banks or Insurance Companies If You Received a Better Offer?
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Yes
33%
No
31%
Maybe
36%
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